Director of Sales and Marketing
Company: Fairfield Inn Chicago O'Hare
Location: Des Plaines
Posted on: January 21, 2023
The Fairfield Inn & Suites O'Hare is seeking an experienced and
energetic individual to fill the position of Director of Sales and
Marketing to develop and lead a high performing team of sales and
catering managers. The ideal candidate will implement strategies
and a business plan to develop a customer base and create new
relationships. The DOSM will work closely with the commercial
strategy team to promote the property to all segments.
Crescent Hotels and Resorts is an industry leader in hotel
management and proudly offers robust compensation, incentive and
benefits packages along with a career path for our associates which
celebrates their success.
Crescent was started with a deep belief in our people, encouraging
them to apply their energy, passion, and unique abilities to make
our hotels run remarkably. Our guests benefit from what each
associate does as a part of this shared vision. We live the belief
that we are successful because of our associates and that every
role is important. As you grow, so does Crescent. We value you and
what you do. We manage properties of every size and major brand
across North America. Our goal is to hire the best people and prove
that we are the only place you will ever want to work. Join us on
that journey and explore the opportunities with us.
What will you be doing?
Director of Sales & Marketing will develop, implement and maximize
the business plan with effective strategies through direct sales,
digital marketing and revenue management. This person will ensure
effective internal and external communications with clients,
potential customers, associates, and ownership.
The DOSM will direct the solicitation efforts of the sales and
catering team while overseeing rate, date and space commitments for
group, banquet and catering customers. The DOSM is also responsible
to maximize total and ancillary revenue.
Interview, hire, train, recommend performance evaluations, resolve
problems, provide open communication and recommend discipline
and/or termination when appropriate.
Ensure training programs are conducted regularly and Crescent
standards of performance are met. Give guidance and counsel staff
toward improvement. Insure sales and catering team is proficient in
working with brand channels, Cvent, Wedding websites and more.
Compile and/or direct the preparation of reports pertaining to the
operation of the hotel to include, but not limited to, the annual
budget and business plan, monthly forecast, pace reports, action
plans, production reports and weekly summaries.
Coordinate ongoing research of the travel industry to detect market
trends and related information for development of new marketing
strategies. Make reasonable recommendations to improve potential
from various markets. Participate in local organizations to develop
business such as Chamber and CVB.
Develop and conduct persuasive verbal sales presentations to
prospective clients, to ownership and associates. Internally
promote Crescent programs.
Prospect, entertain and meet in person and virtually with customers
and clients, some of which will require travel.
Communicate both verbally and in writing to provide clear direction
to the staff. Work with the digital and revenue team on promotions
through third party channels.
Initiate preparation of computerized annual budget and business
plan and execute plans as outlined, critically examining and
adjusting as deemed necessary by current market conditions.
Organize and/or attend scheduled sales department and related
executive team meetings. Participate in associate recognition and
key community activities.
Perform any other job-related duties as assigned
Local market experience is a plus
Excellent leadership, communication, interpersonal, sales and
Keywords: Fairfield Inn Chicago O'Hare, Des Plaines , Director of Sales and Marketing, Executive , Des Plaines, Illinois
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