Senior Digital Marketing Manager

Company: Americaneagle.com
Location: Des Plaines
Posted on: March 20, 2023

Job Description:

Americaneagle.com is a family owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is helping customers grow and achieve success in the digital space. We cover a variety of different industries, including ecommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation and more. The company was recently named by Built in Chicago as one of the best places to work and to Inc.com's list of 5000 fastest-growing private companies for the past eight years.
We're looking for dynamic individuals who are passionate about creating and optimizing digital marketing campaigns for our clients. The Senior Digital Marketing Manager will work with a variety of team members and will be the driving force for marketing initiatives including: email marketing, SEO/SEM, social media, user experience, content strategy, analytics and measurement strategy. The ideal applicant will be passionate, results-oriented and focus on achieving ROI through digital marketing.
Responsibilities:

• Manage multi-channel marketing initiatives in an agency setting
• Audit existing digital marketing campaign performance
• Develop campaign strategy and marketing roadmaps
• Establish actionable goals along with measurement strategy
• Provide creative direction for social, email, etc.
• Collaborate and execute on digital marketing campaigns
• Manage day-to-day communication internally and with our clients
• Consult and train on best practices in digital marketing
• Analyze and report on digital marketing performance
  Requirements:
  • Bachelor's Degree
  • 5+ years of digital marketing experience, agency experience a plus
  • Experience managing enterprise-level digital marketing preferred
  • Strong organizational and communication skills
  • Comfortable working in a fast-paced, team-based environment
  • Positive attitude and passion for marketing
  • Experience in Google Analytics, certification preferred
  • Experience with a variety of tools such as Google Tag Manager, Google Ads, Google Data Studio, Salesforce Marketing Cloud, Pardot, HubSpot, Active Campaign, SEMrush and Screaming Frog SEO Spider are a plus
    Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our development team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. We offer a generous compensation and benefits package.

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