Social Media Marketing Specialist
Company: Success Lending
Location: Des Plaines
Posted on: May 16, 2022
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Job Description:
Job Description The Team: Success Lending is determined to forge
a new identity in the lending and mortgage banking space. We---re
building an upbeat, collaborative environment where a team of sharp
minds will bring out the best in each other --- and where fun is
mandatory. We are focused on serving the mortgage community and
their homebuyers by providing an array of products, top-notch
service by experienced and friendly professionals, and superior
resources to support their business model. Position Summary: We are
looking for a creative and curious Social Media Specialist to join
our team. As a Social Media Specialist, you will be responsible for
developing and implementing our Social Media strategy to increase
our online presence and improve our marketing and sales efforts.
You will also be responsible for administrative duties supporting
the President and general administrative duties for Sales and
Marketing. You will work closely with the Marketing and Sales
departments. Responsibilities Build and execute social media
strategy through competitive research, platform determination,
benchmarking, messaging, and audience identification Generate,
edit, publish, and share daily content (original text, images,
video, or HTML) that builds meaningful connections and encourages
action and response Set up, optimization, reporting, and ongoing
maintenance of company pages within each platform to increase the
visibility of the company---s social content Ongoing marketing
support, including contact lists for Sales, adding users to CRM,
creating Sales landing pages through the company platform, and
other assigned tasks and duties. Oversee all user-generated content
to ensure compliance with corporate policy Create editorial
calendars and syndication schedules Continuously improve by
capturing and analyzing the appropriate social data/metrics,
insights, and best practices, and then acting on the information
Requirements and skills At least one year in social media marketing
or as an administrative assistant or marketing generalist Excellent
knowledge of Facebook, Twitter, LinkedIn, Instagram, Google and
other social media best practices Proficient in Microsoft Office
and Google (drives, docs, slides, etc.) Excellent multitasking
skills Excellent time-management skills Experience with CRM
management (Surefire/Top of Mind) Experience with landing page
creation and management Excellent writing, editing
(photo/video/text), presentation, and communication skills
Demonstrable social networking experience and social analytics
tools knowledge (Google Analytics) Basic knowledge of web design,
CRO, and SEO Knowledge of online marketing and a good understanding
of major marketing channels Positive attitude, detail, and
customer-oriented with good multitasking and organizational ability
BS in Communications or Marketing preferred Must be able to verify
identity and employment eligibility to work in the US
Keywords: Success Lending, Des Plaines , Social Media Marketing Specialist, Advertising , Des Plaines, Illinois
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