Social Media Marketing Specialist

Company: Success Lending
Location: Des Plaines
Posted on: May 16, 2022

Job Description:

Job Description The Team: Success Lending is determined to forge a new identity in the lending and mortgage banking space. We---re building an upbeat, collaborative environment where a team of sharp minds will bring out the best in each other --- and where fun is mandatory. We are focused on serving the mortgage community and their homebuyers by providing an array of products, top-notch service by experienced and friendly professionals, and superior resources to support their business model. Position Summary: We are looking for a creative and curious Social Media Specialist to join our team. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy to increase our online presence and improve our marketing and sales efforts. You will also be responsible for administrative duties supporting the President and general administrative duties for Sales and Marketing. You will work closely with the Marketing and Sales departments. Responsibilities Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification Generate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages action and response Set up, optimization, reporting, and ongoing maintenance of company pages within each platform to increase the visibility of the company---s social content Ongoing marketing support, including contact lists for Sales, adding users to CRM, creating Sales landing pages through the company platform, and other assigned tasks and duties. Oversee all user-generated content to ensure compliance with corporate policy Create editorial calendars and syndication schedules Continuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the information Requirements and skills At least one year in social media marketing or as an administrative assistant or marketing generalist Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Google and other social media best practices Proficient in Microsoft Office and Google (drives, docs, slides, etc.) Excellent multitasking skills Excellent time-management skills Experience with CRM management (Surefire/Top of Mind) Experience with landing page creation and management Excellent writing, editing (photo/video/text), presentation, and communication skills Demonstrable social networking experience and social analytics tools knowledge (Google Analytics) Basic knowledge of web design, CRO, and SEO Knowledge of online marketing and a good understanding of major marketing channels Positive attitude, detail, and customer-oriented with good multitasking and organizational ability BS in Communications or Marketing preferred Must be able to verify identity and employment eligibility to work in the US

Keywords: Success Lending, Des Plaines , Social Media Marketing Specialist, Advertising , Des Plaines, Illinois